---
title: "AI agents for business and WhatsApp | FMM"
description: "AI agent for WhatsApp that serves and sells, plus agents that run systems in place of manual work. FMM, Porto Alegre, has built software since 2005."
canonical: https://fmmdigital.com/en/
language: en
purpose: "What FMM does: customer service, sales and system-operating AI agents; systems, websites and apps; case studies, how we work and FAQs."
topic: services
updated: 2026-11-06
source_revision: 05709985791e
owner: FMM Desenvolvimento de Programas, Aplicativos e Websites Ltda
alternates:
  pt-BR: https://fmmdigital.com/
  en: https://fmmdigital.com/en/
---

Markdown version of [AI agents for business and WhatsApp | FMM](https://fmmdigital.com/en/). The HTML page is the primary version. Topic map: [Services](https://fmmdigital.com/en/topics/services.md) · [Full map](https://fmmdigital.com/sitemap.md)

# AI agents that serve customers, sell and run systems in place of your team.

Cut the cost of sales, operations and payroll. FMM builds artificial intelligence agents for your company’s repetitive tasks, and your team keeps the technical work, the decisions and the customer relationships.

[Talk to FMM](https://fmmdigital.com/en/contact/) [See our work](https://fmmdigital.com/en/#cases) Flows from our work running
Algar · sales automation

1. 1 Customer base imported
2. 2 Invoice read
3. 3 Offer calculated
4. 4 Offer sent to the seller

Vero · WhatsApp sales

1. 1 Base analysed
2. 2 Offer sent on WhatsApp
3. 3 Change confirmed
4. 4 Acceptance recorded

Sicredi Eventos · event system

1. 1 Event created
2. 2 Invites and vouchers sent
3. 3 Attendance and survey
4. 4 Certificate released

Sicredi Metano Evitado · programme management

1. 1 Report received by email
2. 2 Results extracted
3. 3 Doubt sent for review
4. 4 Dashboard updated

## Clients with published work

![HubPie](https://fmmdigital.com/assets/cases/hubpie/logo-branco.webp)

![Algar](https://fmmdigital.com/assets/cases/algar/logo-branco.webp)

![Vero](https://fmmdigital.com/assets/cases/vero/logo-branco.webp)

![Sicredi](https://fmmdigital.com/assets/cases/sicredi-eventos/logo-sicredi-branco.webp)

![AG Contact Center](https://fmmdigital.com/assets/cases/ag-contact-center/logo-branco.webp)

## Cases

Delivered and upcoming projects. The figures come from the people who run each one.

Digital platform Launching soon

### [HubPie: A platform for content creators and their communities, with subscriptions and paid support that goes straight to the creator.](https://fmmdigital.com/en/cases/hubpie/)

  - Web app
  - Communities
  - Subscriptions and support
  - Split payments

Sales automation

### [Algar: A bot reads the customer base and invoices and hands the seller an upgrade offer that is already calculated.](https://fmmdigital.com/en/cases/algar/)

  - Data-collection bot
  - Invoice reading
  - Offer calculation
  - Operations dashboard

WhatsApp sales

### [Vero: Base analysis picks each customer’s upgrade, and the offer goes out on WhatsApp with the option to talk to an agent.](https://fmmdigital.com/en/cases/vero/)

  - Customer-base analysis
  - WhatsApp chatbot
  - Per-customer offer
  - Hand-off to an agent

Event management system

### [Sicredi Events: Event invitations, registration, attendance, surveys and certificates in a single system.](https://fmmdigital.com/en/cases/sicredi-eventos/)

  - Web app
  - Public website
  - Registration and vouchers
  - Certificates

Environmental programme management Launching soon

### [Sicredi Metano Evitado: Lab reports, approval stages and sensor readings for the Metano Evitado project in one system.](https://fmmdigital.com/en/cases/metano/)

  - PDF lab-report reading
  - Approval workflow
  - 4G sensors
  - Web app

Customer service and sales metrics

### [AG Contact Center: Each contact reaches WhatsApp with its ad origin recorded, and the sales dashboard shows how each metric is calculated.](https://fmmdigital.com/en/cases/ag-contact-center/)

  - Inbound WhatsApp
  - Google Ads attribution
  - Tickets with history
  - Sales dashboard

## What we do

### AI agent for WhatsApp

It answers customers on WhatsApp, presents offers, asks for confirmation and records the result. When a case needs a person, it hands over the conversation with its history.

Related work: [Vero](https://fmmdigital.com/en/cases/vero/) · [AG Contact Center](https://fmmdigital.com/en/cases/ag-contact-center/)

### Sales agents

They analyse the customer base, find who can buy more and prepare the offer before anyone makes contact.

Related work: [Algar](https://fmmdigital.com/en/cases/algar/) · [Vero](https://fmmdigital.com/en/cases/vero/)

### Agents that run systems

They read documents, collect data and fill in systems instead of manual data entry. Anything uncertain goes to a person to check.

Related work: [Sicredi Metano Evitado](https://fmmdigital.com/en/cases/metano/) · [Algar](https://fmmdigital.com/en/cases/algar/)

### Systems, websites and apps

When the problem calls for a product of its own, we build it from design to operation. In some projects FMM becomes a partner.

Related work: [Sicredi Events](https://fmmdigital.com/en/cases/sicredi-eventos/) · [HubPie](https://fmmdigital.com/en/cases/hubpie/)

## Before and after at Algar

The team used to prepare each offer by hand. Now a bot does that work and the seller receives the offer ready.

### Before

1. Receive the list of customer IDs
2. Open the CRM, one customer at a time
3. Download the invoice and analyse services
4. Build the offer by hand
5. Try to reach the customer

### After

1. Bot Queries the base, downloads invoices, analyses each account’s services and calculates the offer, using acceptance history from the same region.
2. Supervisor Receives the analysed opportunities and assigns them to sellers.
3. Seller Calls or messages on WhatsApp with customer, record and offer already filled in.
4. Record Marks whether the sale closed. The result goes back to the dashboard.

30,000 new offers prepared per day on average, according to the operation’s manager.

[See the Algar case](https://fmmdigital.com/en/cases/algar/)

## How we work

### 1. Diagnosis

We map the team’s tasks and point out which ones an AI agent can take over.

### 2. Proposal

We define the agent, the systems it will use and the format: a fixed-scope project or a partnership in the product, sharing the results.

### 3. Development

Short delivery stages, tested with the people who do the task today.

### 4. Follow-up

Once the agent is running, we follow the numbers and adjust what is needed.

## Since 2005

FMM started in 2005 as GrupoInfini, offering hosting and website development. InfiniUP and AgênciaInfini came next. Since 2019 the company has been called FMM.

We adopted artificial intelligence early and invest in training in the field. Today AI agents are at the centre of FMM’s work.

[More about FMM](https://fmmdigital.com/en/about/)

## Questions

### What is an AI agent?

A program that uses artificial intelligence to carry out a task from start to finish: it reads the information, decides the next step within the agreed rules and acts in a system or a conversation. When a situation falls outside the rules, it calls a person.

### What does an AI agent for WhatsApp do?

It talks to the company’s customers on WhatsApp: it answers questions, presents offers, asks for confirmation and records the result. When a case needs a person, it hands the conversation to the team with its history.

### Which tasks can an agent take over?

Customer service and sales on WhatsApp, reading documents, filling in systems, sorting contacts and preparing offers, among others. The diagnosis shows which of your company’s tasks make sense.

### Is FMM a software house?

No. FMM does not build from a ready-made specification. The client brings the problem, for example a high cost or a loss-making area, and we define and build the solution with software and digital marketing.

### How do engagements work?

As a fixed-scope project or as a partnership in the product, sharing the results. The format is set after the diagnosis.

### What kind of company does FMM work with?

Any size and sector. The best starting point is teams with many people on repetitive work and sales without automation.

## Talk to FMM

Tell us which tasks take up your team’s time today. We reply by email or WhatsApp.

[Send a message](https://fmmdigital.com/en/contact/) [WhatsApp (51) 99124-5678](https://wa.me/5551991245678?text=Hi%20FMM%21%20I%20found%20you%20through%20the%20website%20and%20would%20like%20to%20talk%20about%20a%20project.)
